Jul 7, 2011

How To Create a Freelancer's Blog

For a freelancer to succeed he/she should have public visibility. Online, being publicly known is easy for there are tools free and readily available for us to use. One of which, are blogs. A blog is type of website, usually arranged in chronological order, the top being the newest, and the bottom, the oldest.



Blogs for freelancers is a money making opportunity. Why? Here are the reasons:

  1. You can get clients faster. Searching for clients online is a slow and tedious process. Marketing yourself using social networking sites is faster but marketing yourself using your blog is the fastest method to get clients. 
  2. You can showcase your skills. Your level of expertise can be determined from your blog posts. The more tips/advice/opinions you post, the more expert you look like. Just be sure that your post are from your own experiences and not a plagiarized post. 
  3. Your portfolio. If you save your portfolio in your computer then your works will not be publicly known. Show your talent to the world, blogging is the easiest method. 
  4. It beats the competition. 
  5. Home for other income opportunities. Fill your blog with text ads (AdSense), sponsor ads, affiliate marketing to earn passive income. 
Convinced? Are you ready to make a blog now? But first, here are some things to consider.


To create a successful blog:

keywords
Think of a particular topic. If you are expert in web design, topics about web designs are fit for you. If you have several expertise, then write a blog about those. Just be sure that they are almost  related to each other so that readers won't be confused. Stick to your topic, do not add politics or personal affairs to your post, it will draw away readers. The topic that you have thought about is called niche.

Talk about your topic often. It means that on your every post, like for example, web design, mention web design, templates, or other related to web design. These words are called keywords. Keywords make your blog easily located.

Post on a regular basis. This earns your reputation and professionalism and most of all readers will visit you often. Do not miss a week without a post. For starters, post on alternate days but it is better if you can post everyday.


Now are you ready? Then let's blog.

  1. Register a blog to any blogging website(wordpress.com or blogger.com)
  2. Create a domain name. It must be unique and relevant to your keyword. Your name will also do to create a unique branding of your blog. 
  3. Domain names must not start with a number or include any number, or special characters, and must be 5 words max. If you can describe your blog in 1-2 words, it's better. 
  4. When it's done you can now create blog posts.
Additional tips:
Blogging is not a get-rich-quick nor a get-known-fast scheme. You must take your time and effort in it to be able to reach your goal.
Even if you are not a freelance writer, make your blog reader friendly. Check for grammar and spelling errors.
If you have money, buy a domain, host your own blog for SEO reasons. Trust me, you'll get there faster.

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